About Us

At My Store, we are dedicated to providing a curated selection of streetwear apparel that seamlessly combines style and functionality. Founded in 2025 in Tallinn by Timo Peramets, our mission is to enhance the everyday wardrobe of our customers through high-quality materials and versatile designs. Our popular zip-up hoodies exemplify this commitment, offering both comfort and a minimalist aesthetic that appeals to a wide range of individuals.

We understand that the modern consumer seeks clothing that not only looks good but also performs well in various settings. Research indicates that 70% of consumers prioritize durability in their clothing choices. Therefore, we meticulously select fabrics that withstand the test of time while maintaining a stylish appearance. Our focus on quality ensures that each piece in our collection is designed to be a lasting addition to your wardrobe.

As industry experts, we continuously monitor trends and consumer preferences to ensure our offerings remain relevant and appealing. Our goal is to provide our customers with clothing that reflects their individuality while meeting the demands of their active lifestyles. At My Store, we believe that fashion should not compromise functionality, and we strive to deliver products that embody this philosophy.